Top 2024 Makeup Trends: Embracing the Latest Styles and Techniques

Natural, glowing skin continues to be a major trend in 2024. This look emphasizes well-hydrated, dewy skin that radiates health and vitality. The key is to use lightweight foundations or skin tints that allow your natural skin to shine through. A strong pushback against heavy foundations and contouring means more focus on skincare and products that enhance your natural complexion​.

To achieve this look, start with a thorough skincare routine. Hydration is crucial, so use a good moisturizer and consider adding a hydrating serum or primer. Products like tinted moisturizers and BB creams are excellent choices because they offer light coverage while letting your skin breathe. The goal is to achieve a "your skin but better" appearance.

Bold lips are making a strong statement this year, often paired with minimal makeup on the rest of the face. Think vibrant reds, deep berries, and even ombre lips that draw all attention to your pout. This trend emphasizes a less-is-more approach where the lips take center stage while the rest of the face remains understated​.

To rock this trend, start by prepping your lips with a gentle scrub to ensure they are smooth and free of dry skin. Next, apply a hydrating lip balm to keep your lips moisturized. When choosing a lip color, opt for bold shades like classic reds, dark berries, or even unconventional colors like deep purples and blues. Matte finishes are popular for this look, but glosses with high shine can also make a striking statement.

In 2024, traditional contouring is being replaced with blush contouring. Using blush to sculpt and define the face adds a youthful and vibrant touch to your makeup routine. This technique involves applying blush along the cheekbones and towards the temples to lift and add dimension to the face​.

To achieve this look, choose a blush color that complements your skin tone. Pink and peach shades are versatile options that work well for most skin tones. Start by applying the blush to the apples of your cheeks and blend it upwards towards your temples. This creates a lifting effect and gives your face a natural flush of color.

Peach tones are set to be a huge hit, inspired by Pantone’s color of the year. This flattering hue can be used on eyes, cheeks, and lips for a cohesive, fresh look. Peach makeup is versatile and suits various skin tones, making it a popular choice for both day and night looks​.

To incorporate peach tones into your makeup routine, start with a peach-toned eyeshadow. Apply it all over your lids and blend it into the crease for a soft, warm look. You can also use a peach-colored blush to add a healthy glow to your cheeks. For the lips, choose a peachy lipstick or gloss that complements your skin tone.

Grunge-inspired makeup with smoky, messy eyeshadows in dark tones like black, blue, and green are making a comeback. This trend embraces an edgy, rebellious vibe reminiscent of the late '70s and early '80s. It's about creating a dramatic and bold eye look that stands out​.

To achieve grungy eyes, start by applying a dark eyeshadow all over your lids. Black, navy, and deep green are popular choices. Blend the eyeshadow into the crease and smudge it along your lower lash line for a messy, lived-in look. You can also use a kohl eyeliner to add intensity and definition to your eyes.

Glossy, high-shine lips are back, adding a luminous finish to any makeup look. These lips are all about light-reflecting colors that make your pout the center of attention. This trend has been seen on fashion runways and in editorials, highlighting the comeback of lip gloss with intense color payoff​.

To achieve high-shine lips, start by exfoliating your lips to ensure they are smooth. Apply a hydrating lip balm to keep your lips moisturized. Choose a lip gloss with a high-shine finish and vibrant color. Apply it all over your lips, focusing on the center for an extra plumping effect.

Vivid, sunset-inspired colors on the eyes and cheeks are trending, offering a playful yet sophisticated look. Shades like pink, orange, and red are perfect for creating a warm, radiant effect. This trend is all about embracing bold, colorful makeup that captures the essence of a beautiful sunset​.

To achieve this look, start by applying a warm eyeshadow color like pink or orange all over your lids. Blend it into the crease and along the lower lash line for a cohesive look. You can also add a pop of red eyeshadow to the outer corners of your eyes for added depth and drama.

For the cheeks, use a blush in a similar warm tone to tie the look together. Apply it to the apples of your cheeks and blend it upwards towards your temples. This creates a radiant, sun-kissed glow that complements the vivid eye colors. Finish the look with a neutral lip color to keep the focus on your eyes and cheeks.

Using a single color across eyes, lips, and cheeks for a harmonious and cohesive look is gaining popularity. This trend simplifies makeup application while delivering a chic and polished appearance. It's perfect for those who prefer a streamlined makeup routine without compromising on style​.

To achieve a monochromatic look, choose a color that complements your skin tone and use it on your eyes, lips, and cheeks. For example, if you choose a pink shade, apply a pink eyeshadow to your lids, a pink blush to your cheeks, and a pink lipstick to your lips. This creates a cohesive and balanced look that is easy to achieve and looks effortlessly chic.